SEO CONSULTANT
An SEO consultant who connects search visibility with customer inquiries.
Turn organic search traffic into real business conversations.
I review your technical foundation, map content to buyer intent, and implement the changes that help the right people find you. Then we measure it in inquiries, not traffic.
Is this the right support?
Is search traffic reaching the right customers?
Your website is indexed, but you are unsure which technical issues, pages, or search topics deserve attention next. Growing B2B teams of roughly 20–200 use the same path: one decision-maker approves content and fixes while specialists implement.
Your site is indexed, but you are unsure which technical issues are holding back rankings.
Important pages crawl poorly or load slowly, and you cannot tell whether to fix infrastructure or create content first.
I audit crawlability, indexing status, Core Web Vitals, and template-level issues that affect search performance.
You have service pages and articles, but they do not match what buyers actually search for.
Content exists but does not attract qualified visitors, and gaps remain where buyers are looking.
I map your pages against search intent, identify gaps between what you offer and what buyers query, and prioritize by business value.
Organic traffic arrives but does not convert into inquiries.
You invest in content without seeing a meaningful increase in leads or pipeline.
I review the path from landing page to inquiry — calls to action, form experience, follow-up speed, and whether the content matches buyer expectations.
WHAT WE'LL WORK ON
Four work areas, each connected to your situation
Technical and indexing priorities
Technical issues can block ranking entirely.
Audit crawlability, indexing, Core Web Vitals, and structured data.
Output: A prioritized technical fix list with estimated impact and effort.
Decision: What to fix before creating new content.
Search-intent and page mapping
Content that does not match buyer intent wastes effort.
Map existing pages to search queries and identify intent gaps.
Output: An intent map showing which pages serve which queries and where content is missing.
Decision: Which pages to create, improve, or consolidate.
On-page implementation
Even strong content underperforms without proper on-page signals.
Implement title tags, headings, internal links, and schema markup for priority pages.
Output: Updated pages with measurable on-page improvements.
Decision: Which pages gain the most from on-page work alone.
Inquiry-path measurement
Organic success should be measured by business outcomes, not traffic alone.
Set up source attribution, conversion events, and a landing-page performance dashboard.
Output: A measurement plan that connects organic traffic to qualified inquiries.
Decision: What data you need before scaling content production.
THE TOOLKIT
Tools I work with
A practical stack for research, execution, measurement, and better decisions.
Google Search Console
Ahrefs
Semrush
Screaming Frog
Moz
Google Business Profile
PageSpeed Insights
Google Analytics 4
Explore the wider toolkit
Illustrative example
This opportunity map shows three typical SEO priorities. Each row identifies a page type, the buyer intent it serves, and why it ranks in priority order.
| Issue | Action | Owner | Dependency | Review |
|---|---|---|---|---|
| Missing or thin content on a key service page | Rewrite the page with clear value proposition, proof, and structured data | Consultant + content team | None — the service page is the highest-converting page type | Monitor rankings, organic impressions, and inquiry rate for that page |
| No supporting content around a key buying question | Create a focused article that answers the question and links to the service page | Consultant + writer | Depends on the service page being strong first | Track organic traffic to the article and click-through to the service page |
| A template issue preventing proper indexing of service pages | Fix the technical issue, submit for reindexing, and monitor coverage | Consultant + developer | Blocking technical issues must be resolved before content work | Verify indexing status in Search Console and crawl accessibility |
A blocking technical issue or an existing service-page gap may precede more content. Fixing infrastructure first ensures new content can be crawled and ranked.
PROJECT EVIDENCE
Go Fluent Academy
Related workStarting situation: A website with strong programs but inconsistent positioning and a digital journey that did not reflect the offer.
Documented work: Rebuilt positioning, restructured the website, and unified analytics to understand which content attracted qualified visitors.
Relevance: This project involved website and customer-journey work that supports SEO strategy. It does not demonstrate proven SEO ranking results.
Explore the project ↗PARTNERSHIP PROCESS
How we work together
1. Assess
We review your site, search visibility, technical foundation, and business goals.
A shared understanding of current organic performance and constraints.
2. Agree priorities
Together we decide whether to focus on technical fixes, content gaps, or on-page improvements first.
An agreed roadmap with clear ownership and review points.
3. Implement
I do the agreed work — technical fixes, content creation, on-page updates — and we review what changes in search performance.
Live improvements with tracking in place.
4. Review and reprioritize
Based on results, we update the roadmap for the next cycle.
Updated priorities and agreed next steps.
SCOPE AND INVESTMENT
What shapes the quote
What shapes the quote
- Number of pages to review
- Depth of technical audit
- Content production needs
- Implementation complexity
Your part
- Website access
- Search Console access where available
- An understanding of your services
- Content approval from your team
Scope boundaries
The ongoing partnership covers technical maintenance, content strategy, and performance review. We define the scope at the start and adjust as priorities change.
A technical and content diagnostic is useful when you need clarity on what to fix first. It produces an assessment and prioritized roadmap.
A focused project covers a specific deliverable — a technical audit, a content migration, or a set of on-page improvements.
Advertising spend, specialist production, and third-party tools are scoped separately.
FAQ
What does an SEO consultant do?+
Audits the site's technical health, maps pages to what buyers actually search for, implements the agreed fixes and content, and measures the path from search to inquiry. You get a working priority list and the changes made, not just a report.
SEO consultant or SEO agency?+
An agency suits high-volume execution once priorities are clear. A consultant suits businesses that first need to know what to fix, in what order, with one senior person doing or directing the work. Ask who will actually work on your site.
Do you offer local SEO consulting?+
Yes, for businesses that serve customers in a specific area: Google Business Profile set up within Google's guidelines, location and service pages, consistent listings and reviews gathered the right way.
Can you guarantee a first-page ranking?+
No. We can agree and deliver the work; rankings also depend on competition, search systems, and factors outside our control.
Do we need more blog posts?+
Not necessarily. Existing service pages, internal links, and technical issues may be higher priorities. We assess those before recommending new content.
How much does SEO consulting cost?+
Scope determines the price: the number of pages reviewed, technical depth, content production, and implementation complexity. Quotes are scope-based, and the drivers are listed on this page.
How long will SEO take?+
Timing depends on the starting point, implementation, competition, and crawling. We agree review milestones without promising a ranking deadline.
What access do you need?+
Website and Search Console access where available. If those are not set up, we can establish them as part of the engagement.
Do you work with our existing content team?+
Yes. We agree who writes, who reviews, and who publishes. I provide the strategy and briefs; your team contributes domain expertise.
How do we measure progress?+
We track organic landing-page performance, inquiry quality, and search visibility for priority queries. We review these together at agreed intervals.
What do SEO consulting services include?+
Technical and indexing priorities, search-intent and page mapping, on-page implementation, and inquiry-path measurement. The scope defines pages and implementation work; rankings are not guaranteed and content production is scoped explicitly.
How do I hire the right SEO consultant?+
Look for diagnosis before deliverables: they should ask for website and Search Console access, define the pages and implementation in a written proposal, and tie reporting to qualified inquiries rather than traffic alone. Be cautious of anyone guaranteeing specific rankings.
Let's explore whether I'm the right fit.
Discuss your search goals, technical priorities, and whether we should work together.